Muscle & Strength India expands launches store in Anantnag

Jammu, Dec 28: Expanding its market in Jammu and Kashmir, Muscle & Strength India, country’s leading retailer of fitness supplements and nutritional products, on Tuesday has launched its store in Anantnag district.
Youth Icon Prince Narula inaugurated the store located at KP Road, Anantnag, a handout issued here said.
The handout said that the company had also recently opened its store in Jammu.
Muscle & Strength India is now looking to expand aggressively in the North market and aims to open 20 stores in the next one year in the region.

The company is eyeing to launch outlets through franchisee route as it seeks to deepen its presence in India’s growing nutritional supplement space.
Muscle and Strength India, which currently has 20 stores spread across multiple cities has the widest range with over 1000 fitness supplements and nutrition products from 42+ brands.

“The expansion plans of Muscle & Strength India come at a time when there is increased focus on preventive healthcare as the world is grappling with the Covid-19 pandemic. In a short span of time, Muscle and Strength India has already made its mark with its authentic and genuine products,” said Praveen Chirania, Founder, Muscle and Strength India.
“The fitness and wellness industry in India is growing at an unparalleled pace as more people embrace fitness and healthy lifestyle as a way of living and are much more inclined towards achieving their fitness goals. With so many supplements stacking up on the shelves, genuineness is a questionable factor for all as there are a lot of fake, counterfeit products in the market. However authenticity is a guarantee when you shop at Muscle & Strength India,” said Youth Icon Prince Narula.
“Our ideal target audience are those who are interested in fitness and sports nutrition, gym-goers, sports enthusiasts, health gurus, health-conscious individuals, etc. We are happy to join hands with Muscle & Strength India who has become one of the fastest growing retail chains in the health supplement market in India.” said Yasir Bhat, Store Owner, Muscle and Strength India.