Walmart expands partnership with exporters to help tap US marketplace
New Delhi, Jan 20 (UNI) In a significant initiative building on its long history of partnership with Indian exporters, Walmart is seeking new sellers from India to expand the Walmart Marketplace’s product assortment which will give Indian businesses the opportunity to leverage Walmart’s global supply chain infrastructure and receive support to reach out to millions of daily customers in the US.
The marketplace is a curated sellers community that serves more than 120 million US shoppers each month. India is already one of Walmart’s top sourcing markets and the company has set an ambitious goal of exporting $10 billion from India each year by 2027.
Selected sellers will be able to use Walmart’s warehousing and delivery infrastructure in the US, along with platform tools that help them streamline their operations and manage promotions and feedback. Walmart also appropriately shares US customer insights and global supply chain best practices and business planning strategies with its Marketplace sellers to help them succeed in the US. “The opportunity to easily access global consumers can be transformative for Indian sellers.
Outstanding ‘Make in India’ brands can expand their global networks, learn export best practices and diversify their product categories in concert with Walmart as they take on the world,” said Rajneesh Kumar, Flipkart Chief Corporate Affairs Officer.
A dedicated cross border trade team has been set up in India to help sellers onboard and grow on the platform. It supports local sellers to meet applicable international regulations and Walmart responsible sourcing standards, develop new product lines and enhance their capabilities in packaging, marketing, supply chain management and more to upgrade their operations for export success.
Pioneering Indian firms such as Delphi Leather India, Mahi Exports, Touchstone Gems and Jewelry and Welspun are among those already growing on Walmart Marketplace.
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