Oscars ’23 breaks the red-carpet tradition, welcomes with a champagne-blending
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Los Angles: The tradition of using a red carpet for high-profile events dates back to ancient Greece, where it was reserved for royalty. In modern times, red carpets have become synonymous with glamorous events, including movie premieres, award shows, and other high-profile occasions.
The use of a red carpet for the Academy Awards ceremony dates back to the 1960s. The red carpet was chosen as the color of choice because it provides a striking contrast to the black tuxedos and formal attire worn by celebrities. The red carpet also symbolizes the grandeur and excitement of the event, as well as the glamor and luxury associated with Hollywood.
Over the years, the red carpet has become an iconic part of the Academy Awards ceremony, with millions of viewers tuning in to see their favorite stars walk the red carpet in their designer gowns and tailored suits. Today, the Oscar red carpet is considered one of the most prestigious and highly anticipated events in the entertainment industry, and the color red has become synonymous with the glamor and excitement of Hollywood. But this year’s Oscars saw a champagne hued carpet instead of a red one – here’s why!
According to reports, the event needed to be changed from a daytime to a nighttime event. The Oscars have always had a problem with that because it starts so early in the day with the sun and heat, but everyone is dressed for a night event and they are there (on the red carpet) at four in the afternoon.
The Oscars’ planners stated that they wanted the red carpet to represent something calm, like the beach at dusk.
This year’s Oscars chose a champagne-colored carpet because they wanted a “soothing” and neutral color that wouldn’t contrast with the orange tent that would be erected to shelter attendees from potential weather fluctuations.
The choice to drink champagne was made by creative consultants Raul Avila and Lisa Love, a longtime contributor to Vogue (creative director for the glamorous Met Gala in New York). Love remarked that apart from ‘champagne’, the carpet’s hue can also be described as ‘sand’. (a syndicated feed)