‘India is not only building games…’: FarmVille developer Zynga

A decade ago, mobile-game developer Zynga set the foundation for a new type of ‘social gaming’ with its hit FarmVille, a farming-simulation game that at one point was the most popular application on Facebook. While the game that lets people virtually grow gardens, raise farm animals and become farmers has fallen from its dizzying heights since then, Zynga hopes the third title in the agriculture simulation series will introduce a new generation of users to the world of ‘FarmVille’.

Speaking to indianexpress.com over a call from San Francisco, Kishore Kichili, who heads the India market of Zynga, disclosed that the Bengaluru studio of the company has played an important role in the development of FarmVille 3, which is available to play on iOS, Android and desktop M1 Mac. “A large-size team has contributed towards the development of FarmVille 3 and the same is the case with CSR Racing 2, “he said, adding that the team in India is “not only building games but also contributing to the global games”.

Kichili says India is not only an important market for the consumption of mobile games but also key to the development of the company’s recent games available on smartphones and social platforms.

ynga wants to use its India studio to develop games with a global appeal and it’s already happening, although Kichili did not reveal the lineup of games currently under development. “We have a huge team working on big titles…small teams working on newer titles and a very small team testing concepts in the hyper-casual mode.” Kichili cites access to talent as the key reason why global developers like Zynga are expanding their local presence in India.

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